Sales Analytics: Ecommerce Growth to $500K
Led the development and expansion of RMU Skis’ ecommerce channel, achieving 40% year-over-year growth across two consecutive years. Analyzed website traffic, conversion rates, and SKU-level profitability to drive targeted marketing, optimize product strategy, and support data-driven decision-making.
Google Analytics, Shopify Analytics Reporting, HTML, CSS, JavaScript, Google Sheets, Klaviyo